Analysing pharmaceutical companies
The best start to understanding the pharmaceutical sector lies in the main revenue driver, and sources of shareholder value, in a pharmaceutical company:
- existing, marketed, products,
- pipelines.
Assessing pipelines is harder, because sales are less predictable.
Other factors that commonly affect a pharmaceutical company's ability to generate revenues include:
- the existence (or not) of a sales force able to sell its products, and
- the ability to add new products to the early stage pipeline.
These, and other important issues, are described on the following pages: